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Will IM ever kick off its shackles?
08.02.08
Hanging around entrepreneurial, creative types for too long and I actually start believing there can be better ways to go about personal computing. Silly me. On Thursday, I spent a good part of the day with software entrepreneurs from Israel. The overwhelming majority were part of bootstrap operations but each had come up with an intriguing take--their One Big Idea, if you will--on how to make life easier for computer users. And if there was one common theme it was a shared belief that they had found a better, more satisfying approach to personal computing. Maybe that tack one day will spill over to inform the tactics and strategies pursued by the sales and marketing sharpies who run most tech companies these days. That's the optimist in me talking.
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